Raised in Oklahoma, Holly found her love for footwear as a buyer for a small fashion boutique. With an eye for trend and talent for placing product with the right customer, she followed her career path at an early age as an assistant buyer. Soon after she relocated to Dallas, Texas where she was organizing product clinics, merchandising new store openings, and managing a staff of 25 employees for a Texas based 24 store specialty chain. During that time, she managed the first store in the company to hit the $1 million goal.
In 1998 Holly began her wholesale endeavor with a larger multi-line showroom in the Dallas Apparel Mart whose focus clientele consisted of J.C. Penney, Dillard’s, Stage stores, and Gadzooks. She spent 8 years at Sugar Shoes selling the brand to over 200 specialty boutiques, Gadzooks, Journeys, Journeys Kidz, and Nordstrom. After opening her own showroom in the Dallas Apparel Mart in 2000 she started the expansion of her footwear brand roster. In 2005 she launched men’s’ athletic casual brand Medium Footwear with Neiman Marcus. Over the next several years additional brands rotated through the multi-line showroom in the Dallas World Trade Center including Gravis Footwear by Burton, Ted Baker Footwear, Miss Sixty Footwear, Havaianas, and Cocobelle. Holly has most recently represented Emu Australia as Key Account Manager for Journeys, Journeys Kidz, and Tractor Supply specializing in SMU product assortment and drop-ship programs.
Based in Dallas Texas with an office at the Dallas World Trade Center, Holly brings her 20 years of footwear experience to United States Sales Corporation.
Other personal information (Family info)
Holly is married with two children and they enjoy spending time together outdoors and on the lake.